Adire Tie and Dye Fashion: Open Your Eyes To The Beauty Around You

The path to success in life determines the ability to showcase the beauty in you for the betterment of the larger community. Today, fashion has made a huge profit in the economy of Nigeria – many gurus in the Fashion Industry have even export it beyond the shore of Nigeria. Many businesses have been generated around it to promote the beauty of our culture.

ADIRE which is derived from tie-dye has paved way for other businesses around the globe. It has been rated as the NO 1 attire alongside other designs and patterns. Entrepreneurs see potential in this market because it’s motivated by profit and is regarded as a standard for measuring achievement. It is also an avenue for foreign business because it has attracted the interest of foreigners who are investing on a large scale.

The economy of Nigeria has developed through this business and it has helped both entrepreneurs of small and large scale to attain their goals. TIE-DYEING of the fabrics into flamboyant traditional styles has been in existence for ages. The exquisite patterns which bear traditional Yoruba emblems and artifacts are made by tying and stitching with raffia or cotton thread, or by using chicken feathers to dab painted cassava paste on the cloth which then, acts as a resistant dye, much like the wax method used on batiks.

ADIRE is a sparsely – dyed cloth produced and worn by the Yoruba people of southwest Nigeria in West Africa. The Yoruba label ADIRE, which means “tied and dyed “was first applied to indigo-dyed cloth decorated with alternating patterns at the turn of the twentieth century.

Importance of Fashion to Culture

For centuries, clothing and body adornment have served as forms of nonverbal communication to indicate identity. Now that so much of our lives has been documented online, appearance has become more important than ever before.

Uniforms can provide a shortcut as to what a person’s profession is. Even if a particular job does not have a specific uniform, employees typically conform to a dress code to fit in the company culture. On the other hand, preconceived notions about certain clothing styles can work against the wearer if those notions are negative. Fashion is one of our biggest status symbols because it is easy to observe.

The Importance of Fashion Recruiting for a Business

The fashion industry is one of the most competitive businesses in the world. There are many factors that a person who wants to join the fashion industry should know. Whether they want to manage a fashion business, design, manufacture or sell. To be successful in a business as big as the fashion industry you need to be on top of the game.

1. Development of design and creation.
2. Transformation of fashion and design and the relation with the designers, creators, and merchants.
3. Continuous, upright, and inventive practices are needed to lead a global fashion industry.
4. Current designs and trends to predict sales dynamics for products and services.
5. Marketing and retailer strategies based on consumers’ interests.
6. Creative ideas for fashionable products and services.
7. Business management structure.

Recruiting for Fashion Business

When a business is looking for fashion recruiters some of the skills and knowledge that they are looking for will be:

1. Strong Sales Skills: Fashion Recruiters need to be able to sell their clients and candidates what the company has to offer. And be convincing as to why it would be a lifetime career choice to become part of a particular fashion industry.
2. Capacity To Develop And Build Relationships With The Members In The Business: By being able to open and get along, trust and inform yourself of your colleague’s likes and dislikes make you stand out more. It makes you more likable and has a bigger chance of getting hired.
3. Attention Is Key: Focus on your client, needs and expectations are key for a role.
4. Execution Mentality: An attraction is always for ways to promote the business and strive to make it better (phone calls, social media, platforms, etc.).
5. Outside Of The Box Mentality: Being open and keeping your ears and eyes open at all times. Staying on top of the game looking for ways to expand the business.

Lastly, a recruiter is looked at as a trusted friend for clients and if the recruiter listens, respects, and trusts their clients they will do the same which will bring the beginning of communication and relationship with both the company, the candidates, and also the employees.